Learn to Sell More and Safely: Free Workshops for Costa Rican SMEs

If you are the owner of a small or medium-sized business (SME), this is your opportunity to learn how to sell more and safely using artificial intelligence. The YOD Foundation, in collaboration with FUNDEPOS, PROCOM and Sofistic, will teach a series of free workshops designed to equip Costa Rican microentrepreneurs with practical and effective tools to boost their sales in the digital environment.

Digital Transformation for SMEs: A Unique Opportunity

The digital age has transformed the way companies operate and compete. For SMEs, adapting to these new dynamics is crucial for their survival and growth. Workshops will take place on Tuesdays and Thursdays from August 6 to 22, from 8:30 am to 11:00 am, and will address essential topics such as:

  • Cybersecurity fundamentals for SMEs: Protect your business from digital threats.
  • Cybersecurity in the cloud and on websites: Secure your digital platforms.
  • Data protection and building a cybersecurity culture: Establish safe practices in your company.
  • Introduction to artificial intelligence for SMEs: Discover the potential of AI in your business.
  • Optimizing business processes with AI: Improve efficiency and productivity.
  • Improvements in customer service and data analysis with AI: Offer exceptional customer service.
  • Content generation with artificial intelligence: Create engaging and relevant content.

Experts at the Service of your Business

In these workshops, you will have the opportunity to learn from leading experts in the technology industry:

  • Christian vargas, president and director of Digital Transformation at PROCOM, will share his vision on how artificial intelligence can revolutionize the way Costa Rican SMEs sell and relate to their customers.
  • Marvin Soto, CEO of Cybercom, Cybernova, eLearning and Cupertino, will offer his experience in cybersecurity and technology management.
  • Ana Karen Cortes, an international consultancy in Law and Technologies, will delve into the protection of personal data and cyber law.
  • Rebecca Esquivel, specialist in Telecommunications Networks and Cybersecurity at the University of Costa Rica, will provide knowledge about cybersecurity in the business field.

Free Registration and Limited Places

Registration for these workshops is free and open to all SMEs. However, spaces are limited, so we recommend registering as soon as possible to secure your spot. You can register online through this link.

Benefits of Participating in Workshops

Participating in these workshops will not only provide you with valuable knowledge, but will also allow you to connect with other entrepreneurs and experts in the field. You will learn how to apply artificial intelligence and cybersecurity to transform your business, optimize your processes, and improve customer service.

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Building a Resilient Business Community

“We believe that by providing accessible and practical tools, we are building a resilient business community. This training is key for SMEs to successfully face current and future technological challenges,” said Paula Brenes, director of the YOD Foundation.

In an increasingly digital world, it is vital that SMEs adopt advanced technologies to remain competitive. The workshops offered by Fundación YOD, FUNDEPOS, PROCOM and Sofistic are an unparalleled opportunity to acquire the knowledge and skills necessary to thrive in the modern business environment.