Not many people know that the implementation of a PMSProperty Management System (PMS), for short, ideally improves the guest experience. This software is specifically designed for the hospitality industry and offers multiple features that provide the opportunity to offer quality customer service.
From automating repetitive tasks to offering personalized promotions, understanding guest preferences, and much more, this is a technological solution that can take your property to the next level by facilitating guest loyalty and increasing business growth.
Personalized guest experience with a PMS
Personalization of the experience is one of the main advantages offered by the PMS PROCOM's SOLARIA. Its implementation makes it possible to offer personalized recommendations, communicate effectively with each guest, and optimize various processes such as check-in and check-out.
This software allows for the collection of data related to the reservation history, preferences, and specific needs of different guests. This, of course, is intended to offer personalized, top-quality service. Thanks to this software, hotels can offer personalized recommendations, such as restaurant and activity suggestions tailored to a guest's preferences.
It's essential to leverage this data to improve guests' experience and their stay. Through this data, you can identify behavioral patterns, room-related preferences, and much more. You can even offer personalized benefits such as late checkouts and personalized gifts. This is vitally important for building guest loyalty.
More effective communication between guests and staff
Guest communication in a hotel is essential for providing high-quality customer service. Although the Property Management System automates this task, it also offers a high level of customization. From reservations to checkout, guests can be communicated with personalized messages tailored to the specific guest.
Similarly, PROCOM's SOLARIA allows you to send welcome emails, reminders, thank you emails, and personalized promotions. It can also be integrated with other programs such as point of sale software to create highly efficient collective functioning. This is achieved by leveraging email, text messaging, SMS, mobile apps, and more.
Greater loyalty and occupancy in the facilities
Hotels leverage these types of tools by creating and managing loyalty programs to reward guests for their loyalty. Similarly, specific offers and promotions can be created based on each guest's preferences and booking history.
By integrating this tool with others such as the ERP softwareFor example, it's possible to have centralized data on a single platform and in real time. This data can be leveraged to optimize pricing and marketing strategies.
Therefore, the actions taken to provide quality customer service will never be a coincidence. They will be carried out through objective and informed decisions to hit the target and optimize each customer's experience.
How to get the most out of your Property Management System?
The most important thing when it comes to maximizing the use of PROCOM's SOLARIA software for hotels is that staff have the necessary training and expertise. Ensuring that staff are well-trained will ensure they can utilize every function and feature to provide an ideal experience for each guest.
The latter is not only beneficial for guests but also extremely beneficial for staff. Employees will be empowered by knowing how to make the most of each piece of data to provide effective solutions quickly and accurately.
Staff will be able to maintain close relationships with guests without having to maintain contact or causing any inconvenience during their stay. Automation and the ability to provide personalized services greatly facilitate providing the highest possible quality of care.
Take your hotel to the next level with PROCOM's SOLARIA
It is proven that the implementation of a software PMS It represents an excellent alternative to provide an unparalleled experience to each guest. From promotions and personalized services to task automation to improve every detail of their stay. However, it's important to implement quality software that employees can use without any difficulty.
At PROCOM, we use SOLARIA, a software specifically designed and developed to meet the needs of professional hospitality environments. It will take your establishment to the next level in an innovative, practical, and revolutionary way.
If you would like to know more, you can contact us by email. ventascorporativas@procom.com.cr or, through the WhatsApp number +506 4600 1155We will be happy to provide you with all the necessary information.
